“Do you have time to fill out a survey?” I’d be willing to bet that’s a question most people have heard once or twice. I am hoping GaitWay Therapeutic Horsemanship’s clients and donors will have time to fill out a survey I recently created for them. The online survey that will be disseminated to GaitWay’s inner publics and should take no more than 15 minutes to complete. The survey will provide 6+ Solutions with valuable information to add into our research report. The survey will help gather data on topics ranging from social media usage to information gathering techniques. Besides the standard demographic questions, I inserted two open-ended questions in order to probe the survey participants’ minds and hopefully obtain more fruitful answers.
My previous blog post mentioned that 6+ Solutions will be holding fundraising dinners to benefit our client, GaitWay. The dinners will be spread out over a three week period and will be promoted in a variety of ways including social media and word-of-mouth. Caitlin has been doing a wonderful job of keeping GaitWay’s Twitter and Facebook accounts updated with information about upcoming events as well as recapping events that have already transpired. Our next event is a fundraising dinner at Reginelli’s just north of LSU’s campus, so keep an eye on GaitWay’s social media for dates, times and locations.
In my Media Ethics class, we discussed the topic of privacy and how privacy issues arise in all areas of mass communication. Then I got to thinking (scary, I know): I have a duel function in this Public Relations Campaign class. I am part of a public relations team that is putting together a campaign for a nonprofit. I am also a novice blogger who records what is going on in my life. The issue that arose in my mind was about where to draw the line of privacy. What if something happens in our campaign or with our client that I want to include in a blog post? Where is the line drawn between what can be included in blog posts and what is unacceptable to be broadcasted through a blog. It’s an interesting dilemma.
In class, some version of the word “transparent” has undoubtedly been used 100 times. That’s what PR students are taught; transparency works wonders for a client’s credibility. But how transparent is sufficient? Is it best to be crystal clear or would it be acceptable to be slightly cloudy? That’s just another interesting question to think about.
Public Relations. Yes, you need it. 